Know their time. Make the right connection.

Working with customers, prospects, and teams across different time zones shouldn't require constant time-zone calculations or switching between Salesforce and external world-clock tools. TimeNow brings local time and time-zone information directly into Salesforce records, so your teams know when it's the right time to connect — before they make the call, send the message, or schedule the meeting.

See the right time. Make the right connection.

Salesforce
⚙  ⋮
AC
ACCOUNT Meridian Global Retail
Details Activity TimeNow Related
Local Time — Key Contacts
Live
NY
Priya Shah · ContactNew York, USA
9:42 AM
LN
James Carter · ContactLondon, UK
2:42 PM
SG
Mei Ling · ContactSingapore
10:42 PM
DST
Daylight Saving awareTimes update automatically
The challenge

Different time zones.
One Salesforce org.

Your team may be in India. Your customer may be in New York. Your partner may be in London. Your support team may be working from Singapore. When your business operates globally, knowing a customer's local time can be just as important as knowing their name, company, or contact details — yet teams often rely on external websites, manual calculations, or memory to figure out the right time to reach someone. That can result in:

01
Calls scheduled outside customer working hours

Without clear local-time visibility, teams may schedule calls when customers are unavailable, leading to missed meetings and poor customer experiences.

02
Unnecessary time-zone calculations

Users often spend extra time checking time zones manually, especially when working with customers, teams, and records across different regions.

03
Delayed responses and follow-ups

When local working hours are unclear, important follow-ups can happen too early, too late, or simply get missed.

04
Meeting scheduling mistakes

Coordinating meetings across regions can create confusion and errors when users have to manually convert time between multiple time zones.

05
Confusion when Daylight Saving Time changes

Time differences can change throughout the year, making manual calculations unreliable and creating unexpected scheduling issues.

06
Constant switching between Salesforce and external tools

Checking time zones in separate websites or apps interrupts the workflow and makes it harder to manage customer interactions directly from Salesforce.

These may seem like small inconveniences, but across a global customer base, they can quickly become part of your team's everyday workflow. TimeNow brings time-zone context into Salesforce, where your teams already work.

The solution

Know the local time without leaving Salesforce

TimeNow connects location information from your Salesforce records with time-zone data and displays the relevant local time directly within the Salesforce Lightning experience. Instead of looking up a customer's location in another application, users see the information they need while working with the record itself.

Whether you're managing Accounts, Contacts, Leads, Cases, or custom Salesforce objects, TimeNow helps your teams understand the local time associated with the record and make better decisions about when to engage.

Less checking. Less calculating. Better timing.

How TimeNow works

From Salesforce record to local time

TimeNow is designed around your existing Salesforce data and configuration.

01
Choose Your Salesforce Object

Select the Salesforce object where you want time-zone visibility, such as an Account, Contact, Lead, Case, or custom object.

02
Select the Location Field

Choose the address or location field that should determine the relevant time zone, such as a Billing or Shipping Address.

03
Connect Time-Zone Information

TimeNow uses the configured location information to determine the appropriate time zone and associate it with the record.

04
Configure Related Records

Where required, related records can use time-zone information from a parent record — useful when a Contact should follow its Account's time zone.

05
Activate the Configuration

Once the configuration is ready, administrators can activate it and enable the required automation for new and updated records.

06
Update Existing Records

Existing Salesforce records can also be processed so your current data benefits from the same time-zone visibility.

07
Add and Customize the Clock

Place the TimeNow component on your Lightning record page and configure the display to suit your organization's requirements.

Key features

Time-zone visibility
inside Salesforce.

Configurable objects and fields, flexible clock views, and administration controls built around the way your Salesforce org already works.

Time-Zone Visibility Inside Salesforce

Display the relevant local time associated with a Salesforce record directly within the Lightning experience.

Location-Based Time-Zone Detection

Use configured address information to determine the applicable time zone for a record, reducing manual time-zone lookups.

Flexible Object & Field Configuration

Configure TimeNow around the Salesforce objects and address fields that matter to your business.

⛓︎

Parent–Child Time-Zone Support

Allow related records to use time-zone information from a parent record where appropriate, helping maintain consistency across related Salesforce data.

Digital & Analog Clock Views

Choose between digital and analog clock displays based on your preferred user experience.

Customizable Clock Appearance

Configure colors, gradients, and display preferences so the clock fits naturally within your Salesforce environment.

☀︎

Daylight Saving Time Support

Account for Daylight Saving Time changes so users can rely on accurate local-time information year-round.

12H

Flexible Time Formats

Configure the preferred time display format, including 12-hour time where required.

⚡︎

Salesforce Lightning Integration

Add the TimeNow component directly to Lightning record pages, within the user's existing workflow.

Existing Record Processing

Process existing Salesforce records so time-zone information isn't limited to newly created or updated records.

Centralized Configuration

Manage TimeNow configurations, activation settings, triggers, preferences, and related configuration information from a centralized administration experience.

API Connectivity

Connect TimeNow with supported location and time-zone services to resolve location-based time-zone information.

⚠︎

Configuration & Error Visibility

Monitor configuration and processing information so admins can identify and address issues when a record can't be processed as expected.

Built for global Salesforce teams

One CRM. Multiple time zones. Better coordination.

TimeNow is designed for businesses that work across regions, countries, and customer time zones.

Global Sales Teams

Know a prospect's local time before making a call or scheduling a meeting, helping sales teams engage at more appropriate times.

Customer Support Teams

Give support teams immediate visibility into a customer's local time when managing cases and communications across regions.

Customer Success & Account Management

Make customer check-ins, follow-ups, renewals, and meetings easier to coordinate across different time zones.

Global Operations

Help teams coordinate activities across regional offices and distributed operations without relying on separate time-zone tools.

Distributed Teams

Give geographically distributed teams better visibility into working hours when collaborating with customers, partners, and colleagues.

International Partners

Understand the local time associated with partner and business records directly within Salesforce.

Business benefits

Better timing. Better customer experiences.

TimeNow isn't simply about displaying a clock. It's about giving your teams the right context at the moment they need it.

  • 01
    Reduce Manual Time-Zone Calculations

    Stop repeatedly checking external websites or calculating time differences before every interaction.

  • 02
    Make Better-Timed Customer Connections

    Give sales, support, and account teams immediate visibility into a customer's local time.

  • 03
    Keep Time-Zone Information in Salesforce

    Reduce context switching by bringing relevant time information into the same workspace your teams already use.

  • 04
    Improve Global Coordination

    Help teams working across countries and regions coordinate calls, meetings, follow-ups, and handoffs more effectively.

  • 05
    Support Changing Time Zones

    Daylight Saving Time support helps keep displayed local time accurate when regional time changes occur.

  • 06
    Adapt to Your Salesforce Environment

    Configure TimeNow around your Salesforce objects, fields, relationships, and preferred display style.

Why TimeNow?

Turn time-zone information into business context

A world clock tells you what time it is. TimeNow tells you what time it is where your Salesforce record is located. That's an important difference.

Your teams already have customer and business information inside Salesforce. TimeNow adds another useful layer of context — local time — directly to that information. So before a sales rep makes a call, a support agent responds to a case, or an account manager schedules a meeting, they can quickly understand whether it's the right time to connect.

No separate world clock No repeated calculations No unnecessary context switching

Just the right time, where your team needs it.

Make time-zone visibility part of your Salesforce experience

Your customers don't live in your time zone

And your Salesforce experience shouldn't assume they do. TimeNow helps global Salesforce teams understand customer and business locations in the context of local time — making everyday communication and coordination easier.

Because the right conversation isn't just about what you say. It's also about when you say it.

See TimeNow in Action
Why Aintiram?

Salesforce expertise behind your solution

At Aintiram Web Tech, we build and implement Salesforce solutions designed around real business requirements. With experience across Salesforce implementation, customization, integration, and application development, we understand that a useful Salesforce solution needs to fit into the way your teams already work.

TimeNow is designed to bring time-zone visibility into that existing Salesforce experience — with configurable objects, fields, relationships, display options, and administration controls.

Talk to Our Salesforce Experts
FAQ

Frequently asked
questions

Still evaluating? See how TimeNow can fit into your Salesforce environment.

Request a TimeNow Demo
TimeNow is a Salesforce time-zone visibility solution that displays local time associated with Salesforce records based on configured location information.
TimeNow can be configured for Salesforce objects that contain relevant address or location information, including standard and custom objects.
Yes. TimeNow's object and field-based configuration allows it to be adapted to supported custom Salesforce objects and address fields.
Yes. Parent-child relationships can be configured so related records can use time-zone information from an associated parent record where required.
Yes. TimeNow provides Daylight Saving Time support to help maintain accurate local-time information when regional time changes occur.
Yes. TimeNow supports configurable clock styles and appearance options, including digital and analog views and visual customization.
Yes. Existing records can be processed so organizations can extend time-zone visibility to their existing Salesforce data.
Yes. Administrators can manage TimeNow's configuration, activation, triggers, preferences, and related settings through the administration experience.
TimeNow can connect with supported external services to resolve location-based time-zone information as part of the configured workflow.
TimeNow

Give your Salesforce users the right time, right where they work.

Help your teams make better-timed calls, meetings, follow-ups, and customer interactions with time-zone visibility built into Salesforce. Discover how TimeNow can fit into your Salesforce environment.

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